# Privacy Policy — Varde Labs

Effective date: January 1, 2026
Last updated: March 25, 2026

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## 1. Overview

Varde Labs ("we," "our," or "us") operates this website and the services offered through it. This Privacy Policy explains what information we collect, why we collect it, and how we use it.

By using our site, you agree to the practices described here. If you do not agree, please discontinue use of the site.

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## 2. Information We Collect

### Information you provide

When you book a consultation, submit an inquiry, or fill out any form on our site, we may collect:

- Name and professional title
- Business email address
- Company name and size
- Any information you voluntarily include in a message or form field

### Information collected automatically

When you visit our site, certain data is collected automatically by our hosting and analytics infrastructure:

- IP address and general geographic region
- Browser type, device type, and operating system
- Pages visited, time on page, and referral source
- Timestamps of visits

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## 3. How We Use It

We use the information we collect to:

- Respond to inquiries and schedule consultations
- Deliver services you have requested
- Send operational communications (confirmations, follow-ups)
- Improve site performance and user experience
- Understand how visitors engage with our content
- Comply with legal obligations

We do not use your data for automated decision-making or profiling.

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## 4. Sharing

We do not sell, rent, or trade your personal information. We may share data with:

- **Service providers** — third-party tools we use to operate the site and deliver services (see Section 6). These providers are contractually bound to handle data only as directed by us.
- **Legal authorities** — when required by law, court order, or to protect the rights and safety of Varde Labs or others.

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## 5. Cookies

Our site may use cookies and similar tracking technologies to maintain session state and gather anonymous usage analytics. We do not use advertising or cross-site tracking cookies.

You can control or disable cookies through your browser settings. Note that disabling cookies may affect certain site functionality.

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## 6. Third-Party Services

We use a limited set of third-party services to operate this site. Each service is governed by its own privacy policy:

| Service                    | Purpose                                  |
|----------------------------|------------------------------------------|
| Cloudflare Pages           | Site hosting and CDN                     |
| Google Calendar / Cal.com  | Consultation booking (embedded iframe)  |
| Google Fonts               | Typography delivery                      |

These providers may collect IP addresses and basic request metadata as part of their standard operations.

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## 7. Data Retention

We retain personal information only as long as necessary to fulfill the purpose for which it was collected, or as required by law. Inquiry and booking data is typically retained for up to 24 months from last contact, after which it is deleted or anonymized.

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## 8. Your Rights

Depending on your jurisdiction, you may have the right to:

- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Object to or restrict certain processing
- Withdraw consent where processing is consent-based

To exercise any of these rights, contact us at hello@vardelabs.com. We will respond within 30 days.

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## 9. Security

We use industry-standard measures to protect the information we collect, including HTTPS encryption in transit and access controls on our systems. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

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## 10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Material changes will be communicated via a notice on our site. Continued use of the site after changes constitutes your acceptance of the revised policy.

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## 11. Contact

**Varde Labs**
Email: hello@vardelabs.com
Web: https://vardelabs.com/privacy